Ariba Jahan
2025-2026 Obama Foundation USA Leader
Head of Transformation for North America, Anomaly, & Creator, Unmissables
New Rochelle, New York
Ariba Jahan is the head of transformation at Anomaly, an advertising agency where she leads human-centered innovation at the intersection of technology, design, and equity. She previously served as vice president of product experience and innovation at the Ad Council, where she co-led national campaigns and user research that reshaped public health outcomes, including reducing vaccine hesitancy from 75% to under 10% through a $52 million COVID-19 education initiative, and advancing mental health for Black and Brown men through a $65 million community-designed effort. Ariba is the creator and host of Unmissables, a platform and podcast for changemakers across technology, culture, and business, spotlighting overlooked innovations and elevating voices shaping a more inclusive future.
Meet the 2025-2026 United States Leaders
More about the Leaders Program
Leaders
For emerging leaders who have demonstrated a commitment to advancing the common good.
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- The Center
- Building the Center
Join other Obama alumni in coming together to support the naming of the Water Terrace at the Obama Presidential Center in honor of the life and legacy of President Obama’s mother, Ann Dunham—as a gift for the President’s 61st birthday.
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- Defending Democracy
- Leaders
- Watch
- Barack Obama
Watch President Obama share his vision for the Obama Presidential Center during a surprise visit with supporters and stakeholders—a vision for a public space that will honor history, help revitalize the South Side, and connect people throughout the communi
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